Musician, creative director, and CEO of ALPHA lifestyle brand, PanamaDaPrince, collaborates with the distinguished Jay-Z owned cognac D’ussé and Sharks Pool Club. Panama and the CEO of Sharks Pool Club, Jessica Resler, commenced the “Swim With Sharks. Dance With Wolves.” billiards event series in the spring of 2022. Equally, both CEO’s conceptualized to merge New York City’s influencers and creative elites. The concept of the ALPHA x Sharks events is for the attendees not solely to network, but to indulge in an exclusive billiards experience.
Sharks Pool Club was established in 2020 as a means to enjoy a game of pool privately. The CEO Jessica aimed to add an elite and sophisticated experience to billiards in which she desired to avoid the mayhem of traditional pool halls. Following the immense success of Panama and Jessica’s past events, they attracted new collaborators, one of which being the elite cognac D’ussé. In which, D’ussé consented to officially partner and facilitate the subsequent ALPHA x Sharks event.
With nearly 100 attendees, the event’s notable guest ranged from the D’ussé VP of marketing Sherwin Robinson, music producer Dren Starr, Chef Lexis Gonzalez of Food Network’s “Chopped Sweets”, TV personality Pilar Scratch, DJ Wavey, CEO of “The Branding Team” Christina Lee, celebrity wardrobe stylist LooksByLunden, TedX speaker Avery Watson, and celebrity wardrobe stylist Denise Styless.
As the ALPHA x Sharks events acquire momentum throughout New York City, the events continue to grow; opening doors for additional collaborations, influencers, and pool enthusiasts alike. The next installation of the “Swim With Sharks. Dance With Wolves.” event series will be set for early Autumn 2022.