Kato revealed he and B.o.B would be teaming up with events and contest platform Audius for an exclusive worldwide contest designed to connect them with an enterprising indie artist for the collaborative opportunity of a lifetime last month.
Dubbed the Over Night Success Story “ONSS” challenge, the contest is designed to entice artists from all corners of social media to take a chance at crafting their own viral hit over one of Kato’s masterful productions. The fateful winner of the contest will get the opportunity to travel, all expenses paid, to Atlanta to collaborate with Kato and B.o.B, create content and more.
“This is only the first of many. There will be opportunities like this every 4 to 6 weeks that me and my team has planned in advance from last year. There are some really talented people out there and I have been fortunate to be a part of the early stages of their careers. Jarren Benton, Jack Harlow, Joyner Lucas, Ktlyn, and Reyanna Maria. It’s kind of what I am known for. Can’t wait to dig up more amazing talent and help put fans onto them,” Kato said.
With the first challenge wrapping up and Kato and B.o.B preparing for an epic studio run, the Virginia-bred producer vows to maintain the ONSS mantra throughout the remainder of his jam-packed 2024 campaign.
“More challenges, some secret Artist collabs, and even dropping my own records. The Overnight Success Story is my mantra and I’m excited to remind people what consistency and believing in yourself looks like over and over again,” Kato said.